The definition of “lifeline” is; “something which provides help or support that is needed for success or survival.” The lifelines in an organization exist of people, products/service, customers and data. In other words they are the organizations power source. In connection to your data Data becomes more and more a...

Over the past 10 years, a wealth of products and services has emerged to help companies wring more value from the large quantities of data they are amassing. New entries are constantly coming on the market, while tried-and-true offerings continue to be updated with cutting-edge capabilities. Today, innovative approaches, such...

I’m a datum, tra-la, tra-la, just humming along, happier than most of my colleagues, now that Data Virtualization has come to my life.  I’m what they call a Master data, or rather a source of record, which has been quite a challenge, since I used to get cloned over and...